Posted by May 27th, 2008
C3 will represent people touched by colorectal cancer with the Stand Up to Cancer (SU2C) initiative by serving on the SU2C Advocacy Advisory Council. “Our role as advocates is to help shape the direction of the exciting research that will be funded by SU2C,” said Nancy Roach, C3 Board of Directors.
SU2C is a national effort to raise substantial monies for ground-breaking translational cancer research that will accelerate advances in patient care as well as in cancer prevention. A program of the Entertainment Industry Foundation, SU2C was established by a group of media, entertainment, and philanthropic leaders whose lives have all been affected by cancer in significant ways. They have partnered with American Association for Cancer Research (AACR) to provide expert scientific oversight of this important initiative.
The centerpiece of this initiative will be a nationally televised fundraising event to air on September 5, 2008. The networks have joined together in an unprecedented collaboration to donate one hour of simultaneous, commercial-free prime time for this program.
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